The Reflex Blue Show, Season 4, Episode 3: Dyana Valentine & Stefan Mumaw
July 4th, 2011 | by Donovan Beery
Has it been a week since Nate and I left Chicago after spending six days and five nights at the HOW Design Live event? According to the calendar?
Well, before even the first recap of the event was recorded, I had spent most of Wednesday in the windy city waiting for Nate to get there. He had spent the entire day in a vehicle with Stefan Mumaw, who was on our show talking about his Caffeine books in Season 2, driving from Kansas City. I was really hoping for some epic road trip stories, but I think other than traffic, it was pretty standard stuff.
As Stefan was with Nate, and he has a new book out (Chasing the Monster Idea: The Marketer’s Almanac for Predicting Idea Epicness), we made him stop in and chat with us and our scheduled guest.
As for the scheduled guest? Dyana Valentine speaks more about the “Perfect Pitches” we spoke about last year. This was a lot of fun, and really set off our week on the right foot. Enjoy.
Download The Reflex Blue Show, Season 4 Episode 3 or, click here to subscribe to The Reflex Blue Show from the iTunes Music Store.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.
Dyana Valentine asks Donovan about Creative Grooves
December 15th, 2010 | by Donovan Beery
Just over a month ago, I got a text from Dyana Valentine while I was driving on the Interstate. She asked if I had a few minutes to talk. I pulled over at the next exit, and waited for her to call. It was a fun conversation. Actually, it’s hard not to have fun talking with Dyana as she is always full of a great positive attitude, and a ton of energy. A few days later she posted part of our talk, along with a few she had with some other designers, on the Creative Freelancer Blog in an article titled, Clean Dishes = Open Mind?
The Reflex Blue Show, Season 3, Episode 9: Dyana Valentine Interview
July 16th, 2010 | by Donovan Beery
The fifth of the seven interviews we recorded from the 2010 HOW Conference in Denver was with Dyana Valentine.
We went to Denver a day before the actual HOW Conference began, and ended up spending the day at the Creative Freelancer Conference across the street. I have to mention that we showed up a few minutes early – any stereotypes of freelancers being late were instantly blown out of the water, as the room was already filled – and we had to look around for an empty seat. I look at the table, and in front of me is a large stack of business cards and 1″ buttons with a logo I recognized. A logo I remember seeing on the website of our favorite guest, Steve Gordon (see the work on his site here).
A quick introduction, an hour or two of speakers, and Dyana took the stage and walked the room through creating a perfect elevator pitch for their business. That’s it, we knew Dyana needed to be on the show, and even with a full slate of five interviews already scheduled, we fit in another (next week’s story will be like déjà-vu if you want to know how this math adds up to the seven mentioned in the first sentence).
Dyana talks about these perfect pitches, helping creatives make their business thrive, and her favorite Scrabble word. And we’ll be back next week with another interview. Enjoy.
Bonus: Dyana has her session worksheets posted online to use for your own business here.
Download The Reflex Blue Show, Season 3 Episode 9 or, click here to subscribe to The Reflex Blue Show from the iTunes Music Store.
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

Nate Voss is a designer, illustrator, talkshow host and design journalist. Working in Omaha since 2001, Nate served four years on the Board of Directors for
Donovan oversees all creative development at