The Reflex Blue Show Presents: The Superb Owl Spectacular iii
GET READY FOR THE GREATEST PODCAST EVER MADE. And while you are getting ready, listen to ours.
This nearly-two-hour podcast is the very ultimate in Superbowl TV Commercial recaps. All the best, none of the rest. Our panel of six experts (including Design Princess Ashley McFeely, Show Friends Aaron Stubbe and Joe Sparano, and Steve “Aren’t I Too Famous For This Yet?” RDQlus Gordon) cut through nine categories of awesomeness to bring you the very best of the best of the best of Superbowl Ads. Listen in to see how we picked winners (and runners up) for the following categories:
- “Best” Use of a Celebrity or Athlete
- Best Nutshot or Nutshot-Like Behavior
- Worst Use of 3 Million Dollars
- Best Movie Trailer
- Best Use of Sexy to Sell an Unsexy Product or Service
- Character You Would Most Like to Party With
- Best Series
- Best Ad, Serious
- Best Ad, Comedy
Download The Superb Owl Spectacular iii or, click here to subscribe to The Reflex Blue Show from the iTunes Music Store.
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First off, I love these shows and look fwd to them every year. Nothing like roasting the absurdity of the Super Bowl and advertising in general.
Here’s a few of my reactions from the ads.
1. I just didn’t understand the Vader spot. Didn’t tug at my heartstrings. #fail
2. As Steve so eloquently puts it, “Bafoonery” needs to stop. Period.
3. IMHO, the best ad of the night went largely unnoticed: “February” for Royal Caribbean. It’s simple, it’s humble, it’s true to brand.
4. I miss what I have taken to calling “The Beautiful Ad.” One that doesn’t exactly sell something, but is without a doubt an artful bit of audio-visual goodness. VW did this in the late 90s like every time (W+K, I believe). For me, Eminem’s Detroit spot wasn’t beautiful, but clearly tried.
5. Tons of WTF moments, including the Bieber/Osbourne collab, the K. Kardasian thing, and even the presence of Roseanne in general (who hasn’t been popular in 15 years). GoDaddy was a giant WTF, as was the Doritos finger-licker. Seriously? Seriously.
6. Movie trailers should not be broadcast during the big game. Period. Save those for other timeslots where folks have patience and interest in movies — perhaps during the airing of other films or hour-long dramas. And of course, just before actual movies in cinemas.
7. So much FOX promotional crap. So much. So, so much. But I did watch the first ep of The Chicago Code, and it was pretty good. (Let’s for now skip the conversation about Police/FBI shows and movies and their formulaic and often-shallow character and plot structures.) I’ve had my year’s allowance of live-broadcast network TV, that’s certain.
8. We need more rugby on tv.
Nate you will find this useful.
http://inception.davepedu.com/
Chris, that link just made the office sound like dream limbo. I only wish I had a top around here to get my bearings back.
I realize this comment is incredibly late, but after listening to this archive episode, I noticed a point of interest about the NFL best fans episode discussion. A couple of the guys “corrected” nate on having thought that all the various jerseys and sports memorabilia was digitally added, and in fact it was.
Fonzie hitting the flatscreen tv to turn it on was the tip-off for me.
I found this link that showed the difference.
http://www.youtube.com/watch?v=NB0lM5srJb8
Nicholas, that will make Nate like the commercial more, but to me it takes something away from the message.
oh, disappointing for sure.
The product placement/positioning would have been incredible though if it was legit.
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