I have to admit, before talking to Matthew Doty (Lifetime Fitness) and Fred Beecher (The Nerdery) – I may not have actually known what “UX” meant. (I may have even mistakenly believed that “UX” was what you call those harmful rays the sun gives off.) Either way – to my surprise, User eXperience design is a rapidly growing career field – that many traditional graphic designers seem to know very little about. Thankfully, I caught UX geniuses Matthew and Fred right before they both taught awesome break-out sessions at Design Camp – and I couldn’t have found more passionate advocates for their field.

Listen as Matthew and Fred share their personal journey to becoming dynamic, young UX Designers – and what this means to the world of graphic design.

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