Elizabeth was the luncheon keynote speaker, and gave a great presentation about the intersections between human behavior, science, and communication. How can we use behavioral science and psychology to make communication more effective? And also, how can we test the results of these things? Elizabeth is working to make public relations and psychology work together as a form of communication science.
This is the last of the podcasts recorded at OnBrand 2018. What a great event – and I look forward to seeing how it evolves in the years to come. In the world of design, we don’t all do public relations, marketing, and advertising as well, but there is an overlap. And at one point or another, we seem to all work on something that involves parts of the other, or with someone who specializes in one of these fields. It was a lot of fun spending the day in Omaha at an event focusing on all of these professions, and how they work together in branding. Thanks again to the four organizations that put this event on.
We talk about working in a super-creative (in this case, music) field, working with Annie Lennox, and how to stay current while dealing with the magic of music.
Once again, recorded in the hallway (and obviously between sessions at the event, as you can hear the many people walking by us) at the OnBrand Conference in Omaha – a collaboration of the local AAF, AIGA, AMA, and PRSA chapters. Nicole was the closing keynote speaker, talking about “What freaks you out?” In this case – public speaking – and what you can do about your own fears.
We meet up in the hallway (I love recording at conferences (the energy, the people, the fun), but the drawback is less than ideal background noises also coming through on the recording from said activities (or, maybe that just adds to it? Yeah, let’s just go with that.)) at the OnBrand Conference in Omaha. What a great event – a collaboration of the local AAF, AIGA, AMA, and PRSA chapters to create what can only be described as a pretty amazing success – really looking forward to where this conference goes from here.
John Henry and I discuss a bit of the OnBrand conference (he was on a creative panel that afternoon), and his work at Hudl (and what it’s like working with a 30-person in-house product design team).
We also discuss the 10th (and final, about to be rebranded) Big Omaha, as well as the 10th MAHA Music Festival (both events occurred over this past weekend). We then rehash a bit of his past life running Pack and, before that, What Cheer, and some of the work What Cheer did around Big Omaha (like the Selective Perspective Detective Objective, HOT or COLD, and the coloring contest).
Finally, what’s next? How do you stay current? and what is even staying current in the web? We’ll be back in a week or two with the 2nd (of 3) shows recorded at OnBrand.