When I told my friend Ryan I was going to the HOW Conference in Austin this year, he said I had to go see the hoops&yoyo presentation. I think I probably nodded and smiled like I knew what he was talking about – but I had no clue. Obviously I had not stopped into a Hallmark recently, because these characters are everywhere.
Ryan was right, it was one of the best presentations I saw at HOW, as the creators of the hoops&yoyo, Mike Adair (Hoops, the pink bunny) and Bob Holt (YoYo, the green rabbit) presented with Bev Carlson (the voice of the little blue Piddles) on the behind the scenes creation of this line of e-cards, greeting cards, merchandise, shorts and a bit of the other work they do at Hallmark.
Immediately after the HOW Conference, I told Nate that we needed to make the latest podcast roadtrip we’ve been talking about happen. We set a date (9/9/09), and lined up four shows to record in what turned out to be an eighteen hour adventure starting somewhat before six in the morning. First stop: Hallmark at 9:30.
Bob Holt and Mike Adair are two creatives that have been doing great work at Hallmark for a combined time of over forty years, and they know funny. It’s talent like this that makes Hallmark the leader in smiles when cards are opened. But it was just a few years ago that hoops&yoyo became all that they are now known for, and we were more than happy to talk to them about their characters.
This show also features a student tip from Mig Reyes that I love, as it’s one I have told classes of students before, but not nearly as well as Mig says it here. Today’s show ends with another student(?) website review. Join along in looking at the work of Craig Clark.
The roadtrip recordings return in two weeks with stop two: Stefan Mumaw.
And as always, leave your thoughts and opinions in the comments below.
Terry Marks of TMARKS Design graces our latest show. The show that barely happened in the end as it turns out. Immediately after recording, Terry had to head home sick. And the student tip from Mig Reyes also only arrived after Mig was able to recover from his bus getting hit by a truck just minutes before.
But we’re glad it all turned out fine for everyone in the end, as Terry talks with us about his new book with Matthew Porter from Rockport: Good Design; Deconstructing Form and Function and What Makes Good Design Work.
We also speak about the three dozen or so logos he’s done for DC Comics, how could we not?
And hang around until the end (or use the chapter markers we’ve gone back to including in our shows to jump directly to it) for a special appearance by the one and only Eddy Wang.
We welcome former AIGA national president Bill Grant to the show today. This is the guy who actually did what I assumed was impossible, and created the original AIGA Design Business and Ethics series.
Bill has also just done what many of us designers dream to – sell his own merchandise. But rather than taking the online store approach, he opened a physical storefront directly below his office called “The Store“.
And for those wondering what Bill is going to be up to next, we also speak briefly about his upcoming book, 1000 More Graphic Elements: Unique Elements for Distinctive Designs, Volume II.
The show ends with a fantastic student tip by Mig Reyes. Take up his advice in the comments below.
The How Conference daily podcasts continue with a slightly shorter episode that is literally bursting at the seams with no more than six guests playing a rousing game of pass-the-mic, including Clint Walkingstick, (eL) Ron Hubbard, a second illustrious appearance by both Kenneth and Jenneth Visocky-O’Grady, U&lc/SpeakUp/BrandNew-man Armin Vit, and Design Goddess Debbie Millman. Not a bad way to spend a quarter-hour —
Are you in Austin? Want to be on the show? Hit the 4th Floor everyday at 5:00 (right after the close) and chat it up!
A day late and all kinds of labyrinthine Garage Band issues later, we have a terrific interview with author Timothy O’Donnell, who’s first book takes a look at the work behind the work. We got a copy of Sketchbook at the studio and we must say — it is impressive. There’s a laundry list of notable designers here, ranging from Small Stakes to Marian Batnjes to Lance Wyman, designer of the ’68 Mexico Olympics. Timothy takes us through the book from idea through conception, which mega-famous designers turned him down, and how to get in and out of Pentagram in under and hour when confronted by Michael Bierut’s 85 sketchbooks. Be sure to check it out when it releases next month.
Sorry for the poor sound quality on this one folks — with as much trouble as we had on this recording/editing I almost feel lucky to have a show at all! We’ll try not to subject you to too many more like this.